Landing Pages
We believe that staying in regular contact with the clients you already have will produce all the marketing you need to grow your business.
A landing page is a standalone web page, created for the sole purpose of promoting a “call to action” on the part of the viewer. It simply has a twofold purpose – to promote your brand and to engage your customers in participating in an action that leads to a conversion or sale.
Every promotion needs its own landing page
Every landing page has a clear call to action
Every action results in a connection
Every connection is a relationship
The best way to achieve action on a landing page is to keep the objective simple (Spring event – $200 off) and not full of confusing choices and link buttons. Customers should also feel that this is an exclusive offer provided just for them and that they can “share” it with others if they like.
Your Landing pages will be designed to reflect the theme and layout of your website and the emails we have been sending out. Although a website isn’t mandatory for having a landing page, it is helpful when your customers have a place to refer their friends and family to for research purposes.